Why People Start Looking for Bitrix24 Alternatives

Bitrix24 promises everything—CRM, project management, HR tools, telephony, website builder, internal social network—all bundled into one platform. That “everything including the kitchen sink” approach attracts a lot of teams initially. But after a few months of actual use, many realize that having 35+ tools in one place doesn’t help much when most of them feel half-baked, the interface is cluttered to the point of confusion, and the learning curve never quite flattens out.

I’ve helped over a dozen companies migrate away from Bitrix24 in the past three years alone. The reasons follow a pattern.

Why Look for Bitrix24 Alternatives?

The Interface Is Overwhelming

Bitrix24 crams an enormous number of features into a single navigation menu. New team members routinely take 3-4 weeks to feel comfortable with the interface—compared to roughly a week with most competing CRMs. The design hasn’t kept pace with modern UX standards, and many sections still feel like they were built in 2015 and never revisited.

Several clients have told me their sales reps simply stopped logging activities because the interface required too many clicks to record a basic call note. A CRM that people avoid using is worse than no CRM at all.

Free Plan Gets You in the Door, Then Pricing Gets Confusing

Bitrix24’s free plan supports unlimited users, which sounds incredible. But the free tier strips out so many critical features—workflow automation rules, CRM analytics, custom fields beyond a limited set—that most teams hit a wall within 2-3 months.

Upgrading gets expensive fast. The Standard plan runs $99/month for 50 users, but if you need the automation triggers and advanced permissions most growing sales teams require, you’re looking at the Professional plan at $199/month. And the Enterprise tier starts at $399/month. These are flat-rate prices, not per-user, which can be a deal or a penalty depending on your team size.

Self-Hosted Version Was Discontinued

Bitrix24 used to offer a self-hosted (on-premise) version that attracted companies with strict data sovereignty requirements. That option was officially discontinued, pushing everyone to cloud. Teams that valued the control and customization of the on-premise version now find themselves locked into the cloud platform’s constraints.

Customization Has a Ceiling

For a platform this feature-rich, Bitrix24 is surprisingly rigid in certain areas. Custom reporting is limited compared to platforms like Zoho CRM or HubSpot. Custom field types are basic. And if you want to modify workflow automations beyond what’s offered in the visual builder, you’re looking at hiring a Bitrix24 developer—a relatively niche skillset that’s harder (and more expensive) to source than Salesforce or HubSpot talent.

Customer Support Is Inconsistent

Free-tier users get community forums and chatbot support. Even on paid plans, response times vary widely. Multiple clients have reported 48-72 hour waits for responses on technical issues. If your team depends on fast vendor support during implementation or critical bugs, this is a real problem.

HubSpot CRM

Best for: Marketing-driven teams who want a polished free CRM with room to grow

HubSpot is the most common destination I see for teams leaving Bitrix24, especially marketing-heavy organizations. Where Bitrix24 tries to be everything, HubSpot excels at being a CRM that actually feels good to use. The interface is clean, the onboarding flow is well-designed, and most team members can be productive within their first week.

HubSpot’s free CRM tier is genuinely useful—you get contact management, deal tracking, email tracking, meeting scheduling, and basic reporting for unlimited users. The catch is that HubSpot makes its money when you scale up. The marketing contacts pricing model means you pay based on how many contacts you’re actively marketing to. A 10,000-contact database on Marketing Hub Professional runs about $890/month as of 2026. That’s a significant jump from free.

Where HubSpot clearly beats Bitrix24 is integration depth. With over 1,500 integrations in its marketplace, HubSpot connects to virtually any tool your team uses. Bitrix24’s marketplace has around 300 integrations, and many are basic or community-built. HubSpot’s email marketing tools are also leagues ahead—even the free version includes drag-and-drop email builder and basic automation sequences.

The honest limitation: HubSpot doesn’t include project management, telephony (you’ll need a paid add-on or integration), or the internal communication tools Bitrix24 bundles. If you’re using Bitrix24 as your company intranet and project tracker alongside CRM, moving to HubSpot means you’ll need to add separate tools for those functions.

HubSpot’s free tier works well for teams under 10 people. Once you need automation, the Starter plan at $20/month per seat is reasonable. Professional at $100/month per seat is where most mid-size teams land.

See our Bitrix24 vs HubSpot comparison

Read our full HubSpot review

Zoho CRM

Best for: Budget-conscious teams who want deep customization without enterprise pricing

Zoho CRM is the alternative I recommend most often for teams that picked Bitrix24 because of price sensitivity. Zoho hits a sweet spot—it’s affordable, it’s deeply customizable, and it doesn’t overwhelm you with 35 half-finished modules.

The automation engine in Zoho CRM is noticeably more capable than Bitrix24’s. You can build multi-step workflows with conditional branching, time-based triggers, and custom functions (small code snippets) that extend what automations can do. Bitrix24’s automation builder feels simplistic by comparison, especially once you’re past basic “when deal moves to stage X, send email Y” rules.

Zoho’s mobile app deserves specific mention. It supports offline access to records, which is a big deal for field sales teams. You can view and edit contacts, deals, and activities without a connection, and everything syncs when you’re back online. Bitrix24’s mobile app works but has historically been buggy and slow to load.

The limitation that trips people up: Zoho CRM’s free plan maxes out at 3 users. If the reason you chose Bitrix24 was to get a free CRM for your entire team, Zoho won’t match that. However, at $14/user/month on the Standard plan, it’s still very affordable for what you get. If you need marketing automation, help desk, and project management alongside CRM, the broader Zoho One suite ($35/user/month for all 45+ Zoho apps) is one of the best value propositions in business software.

I typically recommend the Professional plan at $23/user/month for growing sales teams. It unlocks SalesSignals (real-time customer engagement notifications), inventory management, and more advanced automation rules.

See our Bitrix24 vs Zoho comparison

Read our full Zoho CRM review

Freshsales

Best for: Sales-focused teams who want built-in phone and AI lead scoring

If your team used Bitrix24 primarily for its built-in telephony and sales pipeline management, Freshsales is the tightest replacement. It’s a purpose-built sales CRM from Freshworks, and it does that one job really well.

Freshsales includes a built-in phone system with call recording starting on the Growth plan ($9/user/month). This is a significant advantage because Bitrix24’s telephony, while included, often requires purchasing minutes through their marketplace partners and can be finicky to configure. Freshsales’ phone integration just works—you click a number, the call happens, it gets logged automatically.

The AI assistant (Freddy AI) is genuinely useful rather than a marketing gimmick. It scores leads based on engagement signals, suggests next best actions, and can predict deal outcomes with reasonable accuracy once it has 2-3 months of your data. Bitrix24 has some AI features, but they’re scattered across the platform and don’t feel cohesive.

Performance is another clear win. Freshsales pages load noticeably faster than Bitrix24’s. I’ve clocked average page loads at 1.2 seconds in Freshsales versus 2.8-3.5 seconds in Bitrix24 during peak hours. When your reps are making 50+ calls a day, those extra seconds add up to real productivity loss.

The trade-off is scope. Freshsales is a sales CRM, period. No project management. No HR tools. No website builder. No internal social network. If you need those capabilities, you’ll either need to subscribe to other Freshworks products (Freshdesk, Freshservice) or use different vendors entirely.

The free plan covers up to 3 users with basic contact and deal management. Growth at $9/user/month is the sweet spot for small sales teams. Pro at $39/user/month adds multiple sales pipelines, AI insights, and advanced reporting.

See our Bitrix24 vs Freshsales comparison

Read our full Freshsales review

monday CRM

Best for: Project-heavy teams who need CRM and work management in one place

A lot of Bitrix24 users chose it because they wanted project management and CRM under one roof. monday CRM is the modern answer to that same need—but with an interface that doesn’t make you want to close your laptop.

monday’s board-based visual interface is its signature strength. Deals, contacts, projects, and tasks all live on customizable boards with drag-and-drop functionality. You can switch between Kanban, timeline (Gantt), calendar, and table views instantly. Bitrix24 offers some of these views too, but they feel clunky and slow compared to monday’s smooth, responsive design.

The automation builder in monday CRM deserves praise. You create automations using plain-language recipes: “When a deal moves to ‘Won’, create a new project in the Projects board and assign it to the account manager.” No technical knowledge required, and the library of pre-built recipes covers most common scenarios. Setting up equivalent automations in Bitrix24 typically takes 3-4x longer.

Limitations are real, though. monday CRM requires a minimum of 3 seats on paid plans—you can’t buy a single seat. There’s no built-in telephony. Document management exists but isn’t as deep as Bitrix24’s Drive feature. And if you’re used to Bitrix24’s included email marketing tools, you’ll need a separate integration (Mailchimp, ActiveCampaign, etc.) with monday.

The free plan is limited to 2 seats and lacks CRM-specific features. Basic CRM at $12/seat/month gets you unlimited boards and basic pipeline management. Standard at $17/seat/month adds automations, integrations, and the features most teams actually need.

See our Bitrix24 vs monday CRM comparison

Read our full monday CRM review

ClickUp

Best for: Teams replacing Bitrix24’s project management and CRM combo on a tight budget

ClickUp is an unconventional CRM choice, and I’ll be upfront about that. It’s primarily a project management and productivity platform that can be configured as a CRM through custom fields, views, and templates. But for teams that used Bitrix24 mainly as a work management tool with some CRM functionality tacked on, ClickUp is a surprisingly strong replacement.

The free plan is remarkable. Unlimited tasks, unlimited members, 100MB storage, and access to most core features. Compare that to Bitrix24’s free plan, which limits storage to 5GB but restricts access to many functional modules. ClickUp gives you 15+ view types—List, Board, Calendar, Gantt, Timeline, Table, Map, Workload, and more—all available on the free tier. Bitrix24 reserves several view types for paid plans.

ClickUp’s document collaboration is excellent. The built-in Docs feature supports real-time editing, nested pages, comments, and embedding of tasks directly within documents. Add Whiteboards for visual brainstorming, and you’ve got a collaboration environment that genuinely replaces several of Bitrix24’s scattered tools. The AI writing assistant (ClickUp Brain) is included on paid plans and can summarize tasks, generate reports, and draft communications.

The honest truth about ClickUp as a CRM: it works, but it requires setup. You’ll need to create custom fields for deal value, pipeline stage, company associations, and contact details. There’s no built-in email tracking, no native telephony, and no lead scoring. Sales-specific reporting requires custom dashboards rather than pre-built CRM analytics. Teams that are comfortable with some initial configuration work will find ClickUp highly flexible. Teams that want a CRM that works out of the box should look elsewhere.

Free plan works for small teams testing the waters. Unlimited at $7/member/month removes storage limits and adds integrations. Business at $12/member/month adds advanced automations, time tracking, and workload management.

See our Bitrix24 vs ClickUp comparison

Read our full ClickUp review

Vtiger

Best for: Small businesses wanting an all-in-one CRM with help desk and project tools

Vtiger is the alternative that most closely mirrors Bitrix24’s all-in-one ambition—but with better execution in the areas that matter for small businesses. It combines sales CRM, marketing automation, help desk, and project management in a single platform without feeling like a junk drawer of features.

Where Vtiger distinguishes itself from Bitrix24 is coherence. The modules actually talk to each other in meaningful ways. A support ticket automatically links to the customer’s deal history. A project created from a won deal carries over all the relevant context. In Bitrix24, these cross-module connections exist but often require manual configuration or don’t work as expected.

Vtiger’s inventory management module is genuinely useful for product-based businesses. You can manage products, price books, quotes, invoices, and purchase orders within the CRM. Bitrix24 has some of this functionality, but it’s spread across different sections and the invoicing workflow has historically been buggy.

The help desk module includes case management with SLA tracking, a customer portal, and a knowledge base—all built in. Bitrix24 technically offers similar features, but they’re buried in the “Contact Center” section and require significant configuration. Vtiger’s version works well within 30 minutes of setup.

Limitations: Vtiger’s free Pilot plan supports up to 10 users but caps you at 3,000 records total. That’s fine for a micro-business, but you’ll outgrow it quickly. The integration ecosystem is smaller than Bitrix24’s—about 100 integrations versus 300. And the UI, while cleaner than Bitrix24’s, still feels a generation behind HubSpot or monday in terms of modern design.

The One Professional plan at $30/user/month is where most teams should start. It includes all modules with reasonable limits. One Enterprise at $42/user/month adds advanced analytics, approval processes, and higher API limits.

See our Bitrix24 vs Vtiger comparison

Read our full Vtiger review

Quick Comparison Table

ToolBest ForStarting PriceFree Plan
HubSpot CRMMarketing-driven teams$20/user/month (Starter)Yes, unlimited users
Zoho CRMBudget-conscious, customization-focused$14/user/month (Standard)Yes, up to 3 users
FreshsalesSales teams needing built-in phone + AI$9/user/month (Growth)Yes, up to 3 users
monday CRMProject-heavy teams$12/seat/month (Basic)Yes, up to 2 seats (limited)
ClickUpWork management + basic CRM on a budget$7/member/month (Unlimited)Yes, unlimited members
VtigerAll-in-one CRM for small businesses$30/user/month (Professional)Yes, up to 10 users (3K records)

How to Choose

If your main frustration with Bitrix24 is the cluttered interface and your team primarily needs sales CRM, go with Freshsales or HubSpot. Both are dramatically easier to use. Freshsales wins on built-in telephony and price. HubSpot wins on marketing tools and integration ecosystem.

If you need CRM plus project management in one platform, choose between monday CRM and ClickUp. monday CRM has the better pre-built CRM experience. ClickUp has the more powerful free plan and more flexible project management. If your team is technical enough to set up a CRM from scratch in ClickUp, you’ll get more for less money.

If you want the closest all-in-one replacement for Bitrix24 without the mess, look at Vtiger or Zoho One. Vtiger is simpler and more focused. Zoho One gives you 45+ apps covering virtually everything Bitrix24 does—and most of them do it better individually.

If budget is your primary driver and you have a large team, HubSpot’s free CRM with unlimited users is the obvious starting point. You’ll lose Bitrix24’s project management and telephony, but you’ll gain a CRM your team will actually use.

If you need deep customization and automation, Zoho CRM is the strongest pick. Its workflow engine, custom functions, and API access give you flexibility that Bitrix24 can’t match without developer help.

Switching Tips

Exporting Data from Bitrix24

Bitrix24 lets you export contacts, companies, deals, and leads as CSV files from each module’s list view. The export function is buried under the gear icon in each section—look for “Export to CSV” or “Export to Excel.” You’ll need to export each entity type separately. There’s no single “export everything” button.

One gotcha: custom field data sometimes exports with internal field IDs rather than readable names. Before you import into your new CRM, open the CSV and check that column headers make sense. You may need to manually rename them.

Timeline Expectations

Plan for 2-4 weeks for a full migration, depending on your data volume and complexity. The breakdown typically looks like this:

  • Week 1: Export all data from Bitrix24, clean it up, map fields to your new CRM’s structure
  • Week 2: Import data into the new platform, set up pipelines and automations, configure integrations
  • Week 3: Team training and parallel running (use both systems)
  • Week 4: Full cutover and decommission Bitrix24

Common Gotchas

Activity history doesn’t migrate cleanly. Call logs, email threads, and notes tied to contacts in Bitrix24 rarely transfer to other CRMs in a structured way. You can export them as reference, but expect to lose the linked timeline view. Some teams keep read-only Bitrix24 access for 3-6 months so reps can look up historical context when needed.

File attachments are separate. Documents stored in Bitrix24 Drive won’t transfer with your CRM data. Download anything important before you cancel your subscription. Bitrix24 allows bulk download from Drive, but it can be slow for large volumes.

Automations need to be rebuilt. There’s no way to export Bitrix24 automation rules and import them elsewhere. Document your existing automations before you start the migration—screenshots work fine—then recreate them in your new platform. This is actually an opportunity to simplify. Most teams find that 30-40% of their Bitrix24 automations were redundant or broken.

Don’t forget telephony numbers. If you purchased phone numbers through Bitrix24’s telephony partners, check whether you can port those numbers to your new provider. Start this process early—number porting can take 2-3 weeks.

Cancel at the right time. Bitrix24’s paid plans renew automatically. Check your renewal date and plan your migration to complete before it hits. There are no partial refunds on annual plans.


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